Billboard:
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| Billboard Advertising |
Billboard (Originally Known as
'Billboard Advertising') was founded on the 1st of November 1894, by William H. Donaldson and James Hennegan. It was a trade paper for the bill posting industry.
The front cover was in black and white featuring a a photo of R.C Campbell, a advertising executive.
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| The Billboard |
In February 1879 the company made a major change. The magazines new name was now changed and shortened to
'The Billboard', following this the magazine started to list fairs and ads for outdoor attractions which began ti increase in popularity.
At the start of 1961
'The Billboard' was changed to
'Billboard Music Week' as it became devoted to publishing content on the music industry. Before being changed to
'Billboard' in 1963.
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| Billboard Music Week |
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| Billboard (Modern) |
You can see the development of the magazine over the decades, Starting from a simple Black and White cover to a now colorful presentation that's standard in every issue, however as technology grow and developed so did Billboard. Colour Printing allowed Billboard to change their layout, highlighting different fonts and texts, creating conventions that are are standard and used today.
Billboard basically started out as a newspaper, due to the limitation in technology, relying on the text included on the front cover, however as time progressed it's become simpler, now using visual images to attract their target audience that display the content within the magazine.
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